Data Science & Strategic Insights
In this age of data, there is big and not so big data, structured and unstructured, openly accessible and restricted aggregated among other types. Put simply, not all data is the same.
That's where we come in.
From traditional research methods to new techniques enabled by AI (Artificial Intelligence) and Machine Learning, we use a combination of methods to unravel hidden insights in this maze of data led world and answer difficult bespoke questions of strategic importance.
Work with commercial brands, governmental departments, and political entities. Also partner with insight agencies, strategy firms, and others.
Our Offerings
We pride ourselves in not being limited to any framework or product-led approach. However, for the purpose of providing an overview of our services, we have categorized our work into a few buckets below.
Our offerings use advanced data science techniques like Image Mining, Text Analytics, GeoSpatial Mapping, Voice and Video Analytics, Network mapping, Metadata investigation among others on data from social and digital channels, behavioral datasets alongside traditional data sources like surveys, CRM etc; as a result clients are able to solve complex strategic problems quicker (by 30-140 days), get better answers with an even better (avg. 45%) RORI - Return on Research Investment.